Social Media: business tool or distraction?

Social media is huge. Social media is here to stay. It revolutionises everything we know and do and I hear it makes a mean latte too.

With social media experts and bootcamps popping up and yet another new platform emerging every second day, have we lost track of what matters?

One in three business owners is overwhelmed by social media and whether social media is actually effective as a business tool is a point of heated discussion, so it's time to get enlightened by the gurus!

Kate van derVoort

Kate is a social media specialist and the founder and CEO of Social Mediology

Social Mediology specialises in ‘from the ground up’ social media strategy, implementation and training for businesses.

Kate is one of Australia's leading digital media coaches and is passionate about using online technologies to connect businesses with the customers, communities and causes they care about.

Kate's presentation will be about how social media is a subtle art and requires a strategic approach with the right tools to make it work for your business.

Mike Boorn Plener

How can you really make Money with Twitter?

Mike Boorn Plener seems to think so and is kind enough to share his insights are Short Takes.

After a double degree in engineering and commerce he started in the corporate world in his native Denmark.

He moved to Australia 21 years ago and since then he has been involved in several different businesses from software and consulting to fashion.

Today Mike is a Business Growth Expert, helping smaller businesses become bigger businesses through effective use of marketing and social media, systemisation and leverage.

Get out of your office and be social the old fashioned way!

So get off your Facebook page, stop updating your education on Linked In and coming up with the latest Hash Tag and join us on at Short Takes to be inspired and gain new insights in  how to make Social Media work for your business.

When: 2nd of May 2012Time: 6.30 pm – 9.00 pm

Where: Hunting with Pixels, Level 1, 270 King Street, Newtown, 2042

Price: $ 20.00 (includes drinks and finger food so that's pretty sweet!)