Writing Persuasively Training

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Writing has been viewed as one of the few skills that allowed our ancestors to live in their imagination. Because each civilisation has their own writing system, we can think about the wonders of Sumeria, Rome, and Greece. The language we use to speak/write English is heavily influenced in part by Latin and Greek words. Without writing, none of their beauty would have reached us today. Businesses have this power, and some products made in the past are still available to the public. Some of these products can even be sustained today via the internet. This requires being able to write persuasive. It can cement your place in history and provide positive morale. This course will help you do just that. This training course will teach you how to communicate effectively, persuade people to love your product and accept your ideas.

It is important to write in business, and especially in civilized societies. Writing is what allows us to keep detailed financial records, organize shopping lists, and make informed decisions when no one else is available. All of the great companies and professionals understand the power written information. They use it on large scales such as the internet, business reports, proposals, and other relevant documents. This training course is designed to help you maximize the benefits of writing. It will teach you basic business writing, proofreading and writing in specific tones. Other courses are also available that will be of benefit to you and your colleagues. Contact us to find out more about these courses or how you can create your own customized training session!

Writing Persuasively Training Outline

Learn The Basics of Business Writing

Our increasingly smaller world can only mean one thing: there is no avoiding the realm of business. Even if you’re not actually employed, one of the first things you need to do in order to get a job is to construct an effective application letter. This is doubly true for tenured employees who often need to make plans, forward business or sales proposals and even interact with customers both on their website and on their respective social media outlets. Therefore, whether you are unemployed or even a tenured, established professional, you’ll need to know the basics of effective business writing. Our training course will naturally begin with that, so as to lay the groundwork for more specific areas.

Compel through Evidence

Business letters are not written simply to impress others with superior grammar and vocabulary, but to ultimately compel them using reasoned arguments. Often, the first questions involving any written document are always “why should we hire you?’ “Why should we consider your proposal?” “How is your report accurate?” Failing to present any evidence to answer all of these will effectively mean having your proposals ignored. However, answering them is just half the battle. In evidence-based writing, one also has to know how to properly organise your evidences and check whether they can collectively reinforce the conclusion. In other words, answering these questions in an orderly manner is the backbone of any well-written document or letter. As such, this training course will focus on exploring various ways to justify thesis statements and how to reinforce your ideas with evidence-based reasoning.

Learn How to Adjust One’s Tone of Writing

Each brilliant writer knows that in writing even the most technical of texts, their character will always show up. Some people may be writing for genuinely informative reasons, while others may be after personal glory, and their personalities will eventually ooze out of their hands. Regardless, the reason why this happens is due to the fact that all written accounts have their respective tones. This is why when reading historical accounts, historians often take them with a grain of salt. Of course, this is also why people might feel compelled to purchase your products or reject them outright. There is an entire plethora of information to be learned on the matter, and it is only important to be able to learn about the tone of one’s writing, such as the various voices, even grammatical structure.

Return to Form: Practicing Grammar

Even though English is practically our first language, it is necessary to try to return to form whenever we write documents, letters or reports. One reason for this is the very nature of our business: professional and dynamic. Nothing is ever left to chance and every employee always holds the weight of their responsibilities. This is why even the slightest error in grammar can sometimes be construed as being unprofessional and can therefore affect your own standing within the company you’re working for. This training course will therefore help you tighten your hold on English by going over the fundamentals of English grammar once more. By the end of this session, you’ll become an effective on-the-go proofreader. You might even think about applying for a proofreading job (although of course, that is another endeavor altogether)!

Develop Your Own Unique Style

Remember when we said that writing is what allows you to leave your mark in history? This is actually what we really mean. All great writers have their own distinct writing style which they can observe even in the most formal of situations. After all, everyone values their own identity. No precept or law can ever take your identity from you and as such, we’re equally excited to help you out! This training session will definitely help you not just become a great business writer, but also help you develop your own voice in a vibrant world of ideas. If you wish to learn more about how to express your true self with the written word while still learning other skills, this course is absolutely for you.