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Customer Experience  ...  your number one competitive advantage

Business today is all about experience … PERIOD!!

Like it or not, we now all live and operate in the experience economy.

It’s not saying product and price no longer have a part to play when it comes to peoples buying decisions, but their relevance pales when compared to the all-encompassing multi-sensory experience that customers encounter when they do business with you ... a customer experience they use to judge whether or not your business deserves their custom or their complaint; to remain loyal, or to leave and take their business elsewhere.

So ...

  • What’s the difference between customer service & customer experience?
  • How, by understanding the six senses of service, (visual, auditory, olfactory, gustatory, somatosensory and emotional) can you design & deliver a unique standout service experience that delights even your most demanding customers?
  • How do you create an organisation-wide culture of service excellence?
  • Why has customer experience become your single greatest predictor of business success?
  • Why is customer experience your number one competitive advantage?

These questions, plus a lot more, will be answered at this special evening seminar for the business owners and managers of Busselton and Dunsborough, presented by award-winning Professional Speaker, Service Designer, Business Coach and best selling author of ‘Seducing the Vigilante Customer- 101 winning strategies to attract and retain happy customers and healthy profits’ – Graham Harvey CSP.

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The Good Egg Cafe

38 Albert Street Busselton WA 6280, Australia

Organiser Information

Graham Harvey
Service EQ

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