Digital Brand Strategy 101 with Debbie O'Connor

Digital Brand Strategy 101

Do you feel as though you are loosing potential clients because your website is old, your social media stale and Google never ranks you - for anything?

Are you frustrated that you need to spend time sorting this out, yet you don’t know where to start or what you should be doing?

Are you petrified to spend money on something that you have no idea will work for your business?

Then you definitely need to attend Digital Strategy 101!

The reality of business in our day and age is that if you can’t be found on Google, you do not exist!

In this hands on workshop you will learn how to create a diversified digital footprint to ensure that your customers can easily find you online. By the end of the 5 hours you will have a practical strategy that you can implement immediately and start to see changes.

The workshop will include:

- what is a digital brand strategy

- why digital planning is important

- a “digital audit” on your business

- identify and look to fill gaps

- exposure to online tools to integrate into your digital strategy

- let’s talk social media

- SEO, SEM, EDM OMG!

- unveiling your perfect target audience

- your very own copy of the Brand Magic Workbook

The result once implemented:

- practical changes you can make to your existing web based platforms

- improve ways to attract customers

- increase your online leads

- save time and money with a clear strategy and no adhoc marketing

- a clear action plan with priorities for what you need to do next

You emerge with a well thought out digital strategy and action plan that will ultimately deliver better return on investment and digital results.