Find Your Voice: Write with Confidence, Build Your Profile

This two-part workshop is designed for changemakers who want to build visibility and write with confidence, creating compelling content that cuts through the noise. Led by award-winning journalist and communications strategist, Jill Stark, Find Your Voice takes participants inside the craft of thought leadership and how to become a trusted public voice without feeling like you’re “selling” yourself.

In an age of instantly forgettable automated content, the ability to craft words that move people to act is a critical leadership skill. You’ll walk away with practical tools to articulate the stories at the heart of your work with clarity and authenticity, positioning yourself as a recognised expert in your field.

From LinkedIn posts with impact to op-eds that shape the national conversation, you’ll learn the fundamentals of strategic storytelling to help build your brand, raise your profile, and turn ideas into influence.

The dates:

Thursday 12th March 2026 - Friday 13th March 2026

Times by States: (Please be aware of the time differences for each state)

• Victoria, NSW, ACT & Tasmania 10:00am - 1:30pm
• SA 9:30am - 1:00pm
• QLD 9:00am - 12:30am
• NT 8:30 am - 12:00pm
• WA 7:00 am -10:30am 

What does the training cover?

• Align your core values with your strategic goals and express them in ways that connect.
• Why me? Identify your unique perspective and understand why building a strong personal brand matters.
• Getting out of your own way: how to remove mindset barriers that stop you from communicating with impact.
• What makes a good story – how to find and develop them.
• The anatomy of storytelling: how to structure narratives that flow, communicating with clarity, pace and persuasion.
• Writing 101: practical tools and golden rules for crafting op-eds and LinkedIn content that cut through.
• Weeding the garden: how to banish wasteful words and edit like a pro.
• Getting the balance right: combining human stories with evidence, data and your strategic mission.
• Navigating LinkedIn with purpose: how to write posts that spark conversation, develop a consistent presence, and engage strategically (without burning out or oversharing).
• The art of thought leadership: how to be known for what you know – when to speak up, and when to sit back.
• Real-world examples: Jill will walk you through content that landed with impact, analysing why it worked and how you can replicate it.

Who would benefit from the Policy and Advocacy Intensive: Online Flexible Learning?

This workshop is designed for people working in not-for-profits, government, health, education and community organisations who want to communicate with greater clarity and impact. It’s ideal for emerging and established leaders, advocates, communications and engagement staff seeking to strengthen their writing and visibility. Perfect for consultants, subject-matter experts and changemakers wanting to share their stories with confidence. If you want to build your profile, write with purpose and develop your thought leadership, this course is for you.

About the facilitator

Jill Stark is a best-selling author, award-winning journalist, and content and communications specialist. After ten years as a health reporter and senior writer for The Age, she launched her strategic storytelling business, Stark Words, helping busy leaders turn their ideas into influence.

Whether it’s crafting op-eds that land in national media, creating LinkedIn content with impact, or writing keynote speeches, Jill builds visibility, authority and engagement. She coaches her clients to grow their profile and write more confidently, and also ghost-writes content on their behalf.

Her first book, High Sobriety: My Year Without Booze, was a Walkley Book of the Year finalist and her other books, Happy Never After and When You're Not OK also made the bestseller list.

Jill is the host of the popular podcast, Well Enough Alone: A Guide to Thriving Solo, and a seasoned public speaker.

She began her career in Edinburgh, Scotland, where she grew up, and now calls Melbourne home.