Business Writing That Works Training Outline

Module 1: Writing Fundamentals

Writing That Gets Results

• Understanding your audience and their needs
• Purpose-driven writing: inform, persuade, request, or document
• Clear writing that saves time and money
• Professional tone without jargon or buzzwords

The Business Writing Process

• Planning before you write
• Organizing information for maximum impact
• Writing efficient first drafts
• Self-editing for clarity and professionalism

Module 2: Essential Business Documents

Email That Works

• Subject lines that get opened and acted upon
• Clear structure with obvious action items
• When to email vs. call or meet
• Managing email chains effectively

Reports and Proposals

• Executive summaries that capture the essence
• Business cases with compelling arguments
• Meeting documentation and follow-up
• Visual formatting for professional presentation

Module 3: Persuasive and Digital Writing

Influencing Through Writing

• Building logical arguments with data
• Customer-facing communications
• Sales writing that wins contracts
• Addressing objections proactively

Modern Business Communication

• Web and social media writing for business
• Slack, Teams, and messaging platforms
• Documentation for remote teams
• International and cross-cultural writing

Hands-On Components Throughout:

• Real business writing assignments
• Peer review and feedback sessions
• Before-and-after writing makeovers
• Industry-specific writing practice

What You'll Walk Away With:

• Confidence in any business writing situation
• Templates for common business documents
• Self-editing skills for professional quality
• Professional writing portfolio

Note: Designed for professionals at all levels. Focus on immediate improvement in workplace writing tasks through practical application.